![]() ![]() Jason Dorfman, National Director of Sales for True Drinks, commented, "The most important areas of focus for our sales organization is to expand our national distribution, drive product trial and grow our brand loyalty. With Kroger's decision to stock our products, the general availability of healthy alternatives within the kid's beverage arena just grew exponentially." Kevin Sherman, Chief Marketing Officer for True Drinks, notes, "AquaBall is the healthiest children's beverage on the market. Through Kroger, we are now able to rapidly expand our retail footprint and offer our products to children and their guardians in markets across the country." "This is validation from the world's most renowned and respected grocery retailer that we deserve a place amongst the largest brands in the business. "This is a very big day for Aquaball," says Lance Leonard, CEO of True Drinks. Kroger operates more than 2,400 grocery stores and almost 800 convenience stores and had sales of over $96.8 Billion in 2012. Kroger operates under nearly two-dozen banners including Baker's Supermarkets, City Market, Dillons Food Stores, Food 4 Less, Fry's, Gerbes, Jay C, King Soopers, Kroger, Owen's, Kwik Shop, Loaf 'N Jug, Pay Less, QFC, Quick Stop, Ralphs, Scotts, Smith's, Tom Thumb and Turkey Hill. Kroger's Family of Stores spans 31 states with store formats that include grocery and multi-department stores, discount, and convenience stores. The Kroger Company is one of the world's largest grocery retailers, and the largest grocery chain in the United States. ( TRUU), a healthy beverage provider with major entertainment and media company licensing agreements for use of their characters on its proprietary, patented bottles, today announced that the Company has gained distribution for AquaBallâ„¢ Naturally Flavored Water at all banner locations of The Kroger Company. ![]() IRVINE, CA -(Marketwired - October 16, 2013) - True Drinks, Inc.
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